Here’s a brand-new luxury smartwatch that you can preorder right away

There’s a brand new luxury smartwatch in town, and it’s not coming from any of the usual players you’d expect to release such a device this year. The Meta M1 comes from Meta Watch and, just as previously revealed, it has been designed by former Vertu design guru Frank Nuovo. The device is available today for preorder, with prices starting at $249 and going all the way up to $449. The wearable gadget is slated ship at some point in September.

The Meta M1 has a stainless steel case, with stainless steel or ballistic nylon lugs, and offers users several different watch band choices, including stainless steel, leather and natural rubber.

When it comes to smart features, the Meta M1 can connect to iPhone and Android devices to deliver notifications and other information. Rather than running local apps, the Meta M1 grabs everything it needs from its smartphone app companion, which will let the user customize the appearance of the Meta M1, and choose what kind of data to display.

The Meta M1 has a 1.30-inch 128 x 128 memory pixel LCD display, offers Bluetooth 4.0 support, wireless charging and 5-day to 7-day battery life. The smartwatch is water-resistant up to 3ATM and weights 303g.

More images and the full press release follow below.

Meta Watch Opens Preorders In Advance of September Shipments Of Its META M1 Premium Smartwatch Assortment

New META M1 Assortment of Smartwatches Delivers a Perfect Blend of Wearable Technology and Elegance

Dallas, TX – August 8, 2014 – Meta Watch, pioneers in smartwatch design and technology, today announced the immediate availability to pre-order the META M1 assortment in the United States. All eight elegant configurations and premium finishes are now available for pre-order at the company’s website and will begin shipping in September.

Designed by famed industrial designer Frank Nuovo and his Design Studio Nuovo, the META M1 assortment ranges from $249.00 to $449.00. The unique gullwing lug design enhances comfort, fit, and wearability. The META M1 is constructed using stainless steel cases, with stainless steel, or ballistic nylon lugs, and a variety of high quality strap materials including stainless steel bracelets, leather, and natural rubber. Black stainless or Rose Gold plated versions are also available in limited quantities.

“The META M1 is a collection of premium timepieces that just happen to be smart,” Says Bill Geiser, Meta Watch founder and CEO. “We’re proud to continue the traditional elements of watch making such as beautiful design, quality materials, fine craftsmanship, and attention to detail, and then carefully infuse modern technology to deliver a relevant, new consumer experience.”

The META M1 assortment ranges from $249.00 to $449.00 and is available for pre-order directly from the Meta Watch online store –http://www.metawatch.com/

M1 Core
§ Stainless steel case with black natural rubber band: $249.00
§ Stainless steel case with black genuine leather band: $299.00
§ Stainless steel case with stainless band: $349.00
M1 Color
§ Stainless steel case with white natural rubber band: $249.00
§ Stainless steel case with red natural rubber band: $249.00
M1 Limited
§ Black stainless steel case with brown leather band: $399.00
§ Rose gold plated case with blue crocodile leather band: $399.00
§ Black stainless steel case with black stainless band: $449.00

The META M1’s notifications feature consist of a simple, connected watch face that delivers relevant information via iOS or Android smartphones. The connected watch platform can be customized to work with a variety of services via the META smartphone app rather than multiple, locally run applications. These curated watch face notifications ensure a focus on the traditional wristwatch experience, parlaying information at a glance.

The entire META M1 assortment is now available for pre-order at the Meta Watch online store. Shipments will begin in September 2014.

About Meta
Meta Watch, spun out of the Fossil Group in 2011, has spent nearly a decade creating fashion and lifestyle-oriented smart watches for the modern mobile ecosystem. At the heart of Meta Watch’s vision is the belief that fashion softens technology and welcomes it into your life. We strive to create functional, practical, and beautifully smart watches.
For more information, visit http://www.metawatch.com.