The iPhone 6 is looking very tempting for many Android users

Apple is very late to the party when it comes to releasing a phone with a display larger than 5 inches, but apparently not too late to generate interest among Android users. Trade-in website Gazelle tells us that “during the week that Apple announced the iPhone 6 and 6 Plus, Samsung trade-ins increased with the announcement of new iPhones, jumping more than 3X week-over-week.” What’s more the company found that “one in three Android users” who are trading in old devices “say they’re likely to upgrade to the iPhone 6.”

What are the reasons the iPhone 6 is luring in Android fans? It’s mostly the reasons you’d expect, as Gazelle finds 39% of them are attracted to the larger displays while 40% say they’re impressed by the improved battery life. Add in features such as the ability to add in third-party keyboard apps for the first time and you’ve got a device that plays to a lot of top Android phones’ traditional strengths.

While this doesn’t mean Android is “doomed” or anything close to it — it’s by far the most used mobile platform in the world, after all — it does seem that Apple’s new iPhones look poised to take back some of the market share it’s lost to Google over the years.